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In this episode, Michael and Tyler discuss some memorable USPs in today’s marketplace, who your competition really is, tips for crafting a memorable USP, and much more!

In this episode, Michael and Tyler walk you through choosing who your “right person” is, how to define their market segments, and what to do once you have your personas figured out.

This week we are looking back at our 45+ episodes to discuss the top 6 topics you engaged with and wanted to know the most about.

In this episode, Michael and Tyler discuss 5 important keys you NEED to become a master in copywriting on the web for your brand or business.

In this episode, Michael and Tyler talk about the roles of a landing page and share the most important elements that a landing page needs to be effective.

In this episode, Tyler and Michael walk through the 5 biggest barriers organizations face when trying to create sales and marketing alignment and how to break through those barriers for future success.

In this episode, Tyler and Michael walk through the 5 questions you should be asking yourself before investing in a new website build or redesign.

In this episode, Tyler and Michael discuss 3 major keys to podcast distribution: streaming presence, getting a podcast website or dedicated page, and posting consistency.

In this episode, we discuss the genius marketing behind the Twitter chicken sandwich war and give you tips on how you can improve your everyday social media use.