3 Tips To Transition Your Business Online

Today, we’re going to talk about how you can transition your brick and mortar business to an online business. At a time like this, it’s important for businesses to pivot their sales process into an e-commerce experience. In today’s episode, we talk about the 3 tips to help you transition your business online, so you can survive and thrive in today’s economy.

We discuss:

  1. Understanding your customer
    1. Your customer’s life could be negatively impacted from the pandemic
    2. Understand your customer’s journey
    3. Utilizing surveys to figure out what your customers need and want
  2. Discovery
    1. How customers are going to find you
    2. Reaching out to your current lists
    3. Don’t add “coronavirus” and “COVID-19” in your headline; they might be turned off
    4. Boost posts so your followers see how you’re optimizing your business to fulfill their needs
  3. Evaluation
    1. Evaluate your product and service to see if it fits their needs
    2. Provide trust indicators on your website
    3. Focus on standardizing a predictable and reliable set of services to sell
    4. Make it easy for your customer to make a purchase
    5. Bring them into your community

Thanks for checking out The #WeAreSlam Show, a digital marketing podcast where we share marketing trends, best practices, and ideas to help your business or brand grow.

Created and produced by SLAM! Agency, the show exists to help marketing professionals, directors, and executives grow their brands and reach their customers in a more effective way. The #WeAreSlam Show is released weekly and featured on all popular podcast and video networks. Subscribe below at your favorite provider:

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Learn marketing insights, best practices and ideas to help your business grow. The #WeAreSlam Show is a digital marketing podcast released every week for marketing professionals just like you.

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